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Mission & Vision

Our mission, vision, and values define who we are and guide our company efforts to deliver quality and enhance the Lyoness experience for each of our members and partners. With a concise, straightforward mission we can keep our focus on our goals to ensure our vision becomes reality.  Our Lyoness values set the foundation for our actions and provide guidance for our exceptional employees.


The people we appeal to are looking for ways to save money on their everyday purchases. The companies that we appeal to are looking for ways to build lasting customer relationships. By bringing together both parties internationally, we have created a unique global network. This network is the basis for our shopping community and loyalty program that benefits both members and merchants. It is also the basis for our understanding of a strong community which is characterized by cultural diversity and innovation and where we can all live together with a mutual commitment to aiding others and preserving the environment.  This is part of our corporate identity.  Only together are we strong enough to promote and implement our ideals of social responsibility.


2017: International studies will show proven consumer association of the brand name “Lyoness” with “Cashback” shopping as well as climate preservation and educational projects.